Our story

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“True luxury is measured by exceptional quality.”

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The Story of Boduen

Our mission is to unite connoisseurs around the world, creating a universal language of taste and aroma that speaks to everyone who appreciates refinement.

The Story of Boduen

OUR MISSION

Boduen crafts Armenian brandy of exceptional quality, where mastery and attention to detail become the language of true luxury for connoisseurs around the world. Each sip delivers moments of warmth, devotion, and joy, becoming part of a unique story.

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Our Values

Creativity and Innovation

Creativity and Innovation

We create unique and refined beverages where craftsmanship and tradition are harmoniously intertwined with modern ideas. Each product reflects our passion for excellence, attention to detail, and desire to surprise, offering connoisseurs new experiences and an authentic taste journey. Every creation is born from a dedication to perfection and mastery, revealing new dimensions of flavor and emotion.

The Excellence of Nature

The Excellence of Nature

We take care of nature, selecting only the finest ingredients, cultivated with respect for the land and its generosity. Every drop of our beverage reflects the harmony between human craftsmanship and nature’s perfection. We believe that the quality of a product begins with respect for its source, allowing us to transform nature’s bounty into a noble drink.

Collective Spirit

Collective Spirit

Every facet of success reflects the strength of the collective spirit. We believe that every achievement is the result of unity and joint creativity. True mastery is revealed in collaboration, when experience, talent, and inspiration combine to create not just a product, but a work of art. It is a union of people united by love for their work and respect for traditions, where every detail is important. Boduen is the epitome of collective inspiration, in which everyone's contribution becomes a part of excellence.

A commitment to craftsmanship and a pursuit of perfection

A commitment to craftsmanship and a pursuit of perfection

Preserving and advancing deeply rooted craftsmanship and artisanal skills that lend our cognacs authenticity and a strong sense of perceived value.

Presenting the “Art of Discovery and the Philosophy of Taste.”

Presenting the “Art of Discovery and the Philosophy of Taste.”

Popularizing the sophistication, elegance and authenticity of Armenian cognac as a cultural value, Boduen inspires through its cognacs to explore and reveal the true depth of taste, nuances of aroma and feel the harmony of each component, touching the craftsmanship, history and traditions with every sip.

“A true cognac is always born from history - real and timeless.”

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The Story of Boduen

Boduen was born from childhood memories, friendship, and devotion. Mikael and his friend grew up among the vineyards of their grandfathers. They helped harvest the grapes, inhaled the scent of sun and soil captured in the clusters, and watched with curiosity as cognac spirit was born in the oak barrels - at the old distillery where, for the first time, the magic of craftsmanship came alive for them. Back then, they had no idea that these moments would lay the foundation for their future.

Years passed, carrying away the carefree days of childhood. Fate led the friends down different paths. Mikael enrolled at a university in France and stayed there for an extended period. Yet, the years spent far from home could not erase from his memory the native land and the vineyard left unattended. Thoughts of it kept returning. He knew he had to come back and continue the family legacy - tending the lands where nature’s gifts are born.

The day had come when the call of his native land grew stronger than time and distance. Mikael returns to Armenia - to the place where it all began. His heart races with excitement as he moves toward his childhood, unaware of what lies ahead, yet filled with anticipation and readiness to face reality. But what he sees surpasses all expectations: the vineyard is alive, flourishing, and abundant, with each cluster of grapes standing as a promise of the future. 

And then comes a meeting filled with warmth and symbolism. It turns out that all this time, his childhood friend had been tending the vineyards, preserving them in their original state. He welcomes Mikael and leads him to the place where it all began — the old distillery. Behind its walls, everything remains as it once was: the familiar scent of oak, the quiet, and the patient passage of time. Behind the door lies the cellar, where cognac spirits continue to mature just as before, and on the door hung a plaque that stirred the deepest emotions in Mikael. It embodied the union of the past and the new future, encapsulating the full strength of devotion and the continuity of tradition.

– This is yours.
– No, it’s ours,
said Mikael, already knowing what he would name the cognac born from true friendship.

And so Boduen was born - a cognac reflecting true authenticity, enduring heritage, and unwavering respect for tradition.

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